#26 The Inspirational Leader Series: Greg Petroff

Meet Greg Petroff. With over 25 years of experience in design, Greg has an extensive track record of leading teams that deliver user-centric, context-driven, creative products and services that enhance the efficiency of enterprises and organizations. His mission is to bring design to the forefront of organizational communication, culture, and strategy, and to empower users with seamless, intuitive, and engaging solutions that solve their problems. He also thinks of himself as an ifnographer or possibilitarian. 

A Tech Leader’s Journey to Personal and Professional Fulfillment

Meet Barb McAteer. When we met, Barb was wrapping up a robust career at high-tech giants Akamai, Adobe, and Oracle—and ready to begin a new chapter. Wanting to align her next vocation with her values, she sought coaching to clarify that vision and turn it into reality. Challenging personal relationships also weighed upon her and hindered her focus and momentum.

#25 The Inspirational Leader Series: Cordelia Yu

Meet Cordelia Yu, Acting Director of Experience and Systems Design in the Office of Regulatory and Oversight Systems at GSA, the General Services Administration - an independent agency of the United States government, established in 1949 to help manage and support the basic functioning of federal agencies. She also worked with 18F,  a government organization that partners with agencies to improve the user experience of government.

#24 The Inspirational Leader Series: Zvika Krieger

Meet Zvika Krieger. He has a very interesting resume. Zvika was Meta’s first-ever Director of Responsible Innovation, at Facebook; Executive Committee Member of the World Economic Forum; the U.S. Department of State's first-ever representative of Silicon Valley; Senior Strategist at the Office of the Secretary of Defense, where he worked on climate change, Middle East strategy, policy, innovation, and emerging technology. Before that, he spent a decade as a journalist. Today, Zvika is advising companies on responsible innovation strategies to anticipate and mitigate potential harm due to their products and serving as the spiritual leader of a Jewish spiritual center in Berkeley called Chochmat HaLev.

How a discouraged leader found her voice and elevated her impact

Do you ever feel like your external success masks internal struggles? Meet Michelle Hernandez, a Regional People Partner at a global design agency. She appeared to have it all together, yet beneath the surface, Michelle faced a battle with confusion, frustration, and overwhelming emotions. Her story is a powerful testament to what transformative coaching can achieve.

How my coaching client landed a dream job in less than 3 months

Success story from my coaching client who landed a great job in less than 3 months.
Like so many in the tech and design worlds as of late, Bart Renner lost his job. This triggered a reassessment:

• What did he want to do next?
• How did he want to grow?
• What kind of company would he thrive in?
• What was even feasible at a time when SO MANY others were looking?

He took a gamble and invested in coaching, figuring that it would help him hone his focus, work through the job-hunt jitters, and keep him accountable to his goals.

#19 The Inspirational Leader Series: Vincent Brathwaite

Meet Vincent Brathwaite, Senior Program Manager for Design Operations at GitHub, a seasoned educator, and a speaker. He was previously the Director of the Design Leadership Forum at Invision. His mission is to design experiences that help leaders positively impact the world.

#18 The Inspirational Leader Series: Emma Sherwood-Forbes

Meet Emma Sherwood-Forbest, Senior Design Manager at Climate, Health, and Well-being at Meta.  She learned about cultivating healthy, empowered teams through a wide array of experiences: 5 years in the startup world, a decade of consulting and agency leadership, and her most recent roles working in-house on health, climate, and well-being. 

#17 The Inspirational Leader Series: Judy Wert

Meet Judy Wert, Executive Recruiter and Co-Founder of one of the design community’s most trusted search firms, Wert&Co. She’s the kind of person you might quickly find yourself sharing much of who you are with—because she’s warm, a skilled listener, and can offer valuable perspective informed by over 27 years of working with the leadership of innovative companies.

#16 The Inspirational Leader Series: Élida Cruz

Meet Élida Cruz, Vice President, Head of Design, Capital One Software. She has over 25 years of experience leading teams in agencies and large corporations to drive innovation, create new ideas, and deliver exceptional work. She’s delightfully passionate, mission-driven, and has an interesting perspective on what it takes to be not just a good leader, but an inspirational one.

#15 The Inspirational Leader Series: Ghazal Badiozamani

👋Meet Ghazal Badiozamani, founder of Clearhead Advisory. She helps companies define business and product strategies, develop high-performing teams, and build customer-centered products and services in healthcare, life sciences, education, and technology. She also has many years of experience in the corporate strategy and product management spaces. She’s an empathetic and decisive leader who thrives when problems are thorny and complex.

#13 The Inspirational Leader Series | Ingrid Dahl

👋🏼 Meet Ingrid Dahl, Global Learning and Development Director of Diversity, Equity, and Inclusion Learning at Meta. I met her long ago when she was a Senior Director of Education at the Bay Area Video Coalition. At that time, Ingrid was developing programs for underserved populations in the California Bay Area that provided training and job opportunities in the tech industry.  I invited Ingrid to have a conversation about leadership because she's an interesting person, as you will see, and she's had a wide range of experiences across the nonprofit world, big corporate, learning and development, diversity, equity, and inclusion. 

#12 The Inspirational Leaders Series: Talli Pinhasi, CVS Health

#12 The Inspirational Leaders Series: Talli Pinhasi, CVS Health

Meet Talli Pinhasi, Lead Director of Enterprise Design at CVS Health. With over two decades of experience across design, business strategy, and tech innovation, she’s learned a lot about leadership. I had the pleasure of working alongside her at Designit, and what I remember most about Talli was how she made people feel: cared for, challenged, and part of something bigger. In this interview, she shares why leadership is like an empty notebook and some key insights she would put in hers.

#11 The Inspirational Leader Series: Jose Coronado, JPMorgan Chase & Co

#11 The Inspirational Leader Series: Jose Coronado, JPMorgan Chase & Co

Meet Jose Coronado, Executive Director, Global Head of Design Operations for Corporate & Investment Bank (CIB) at JPMorgan Chase & Co. One of many things that impresses me about Jose is his deep commitment to cultivating effective design leadership skills within JPMorgan and the design community-at-large. I’ve seen this through his investment in training designers at all levels in storytelling, influence, and business strategy skills, as well as how generously he shares his own leadership lessons on the design speaking circuit. This interview is chock full of gems that will help you expand your own leadership approach (i.e., Broaden your recognition language).